OVERVIEW

ESTABLISHED IN THE WINTER OF 2013, HERR HOPES TO CREATE AN ENVIRONMENT FOR MEN WANTING TO RELEASE THEIR DAPPER POTENTIAL THAT WAS LESS STERILE THAN A UNISEX SALON BUT STILL USED HIGHLY SKILLED STYLISTS TO DELIVER THE FINEST AND LATEST HAIRCUTS. A STYLISH AND WELCOMING HAVEN FOR A MODERN GENTLEMAN TO TAKE THE TIME TO RELAX, HAVE A BEER OR WHISKY AND BUILD A RELATIONSHIP WITH HIS BARBER. MYSELF I WAS COMMISSIONED BY HERR AS A PHOTOGRAPHER TO DOCUMENT THIS UNIQUE LOCATION IN SEOUL, SOUTH KOREA. THE CORPORATE IDENTITY OF HERR BARBER SHOP HAS BEEN DESIGNED BY SEOUL BASED DESIGN COMPANY CALLED “GUTE FORM”.